🔍 EDDM Agency Fortune – Full Review

Creator: Luther Landro
Product Type: Done-for-you Agency System
Focus: Direct Mail Marketing (EDDM - Every Door Direct Mail)
Target Users: Freelancers, Local Marketers, Agency Owners, Beginners
Price Range: Typically under $30 (with optional upsells)


🧩 What Is EDDM Agency Fortune?

EDDM Agency Fortune is a complete business-in-a-box that teaches you how to start and run a direct mail marketing agency using the USPS's Every Door Direct Mail (EDDM) service. This service allows local businesses to send targeted postcards to entire neighborhoods without needing specific addresses.

The system is created by Luther Landro, a marketer known for creating simple, actionable local business models that don't rely on trendy, complex digital marketing tactics.

Instead of Facebook Ads, SEO, or social media, this product brings back the power of physical mail, which is still highly effective for many small businesses like:

  • Dentists

  • Restaurants

  • Realtors

  • Contractors

  • Auto repair shops

  • And many more


📦 What’s Included in the Package?

Here’s a breakdown of what you get:

✅ 1. Agency Website Template

A professionally designed website that positions you as a credible EDDM marketing expert. This makes it easy to attract and close local business clients.

✅ 2. Done-for-You Postcard Templates

Pre-made, customizable EDDM postcards for multiple niches. Just plug in client info and they’re ready to go—no graphic design needed.

✅ 3. Client-Getting Scripts & Materials

Email scripts, flyers, and brochures you can use to reach out to local businesses and pitch your services like a pro.

✅ 4. Step-by-Step Video Training

Easy-to-follow tutorials that walk you through:

  • How EDDM works

  • How to use the USPS tool

  • How to fulfill postcard campaigns

  • How to price and sell your services

✅ 5. Sales & Proposal Templates

Use these to quote clients professionally and close deals without stress.

✅ 6. Bonus Resources (depending on upsells)

Includes higher-ticket sales methods, automation tools, or lead generation add-ons in some versions.


💼 How Does the Business Model Work?

The strategy is simple but powerful:

  1. Find Local Businesses that want more foot traffic or local exposure.

  2. Offer an EDDM Campaign – design and set up a postcard mailing using USPS's EDDM service.

  3. Charge Clients for design, setup, printing, and management. (Typical fees range from $500 to $2,000+ per campaign.)

  4. Use the Tools & Templates Provided to deliver results quickly and professionally.

Because it’s a physical product that business owners can see and understand, there’s less resistance than with digital-only services.


💡 Who Is This For?

  • Beginner marketers who want a low-barrier way to start a local business

  • Agency owners looking to add a new, high-converting service

  • Freelancers and graphic designers wanting to expand income

  • Side hustlers who want offline income streams

  • Anyone tired of the digital marketing noise and looking for a simple, trusted model


🎯 Key Benefits:

Offline service with real demand
No coding or tech skills needed
No ad spend required for you
Physical, results-based service that’s easy to sell
Pre-built systems do most of the work for you


⚠️ Any Downsides?

🔸 Local outreach is required – you’ll need to message or visit businesses
🔸 Some initial learning curve using USPS EDDM tools
🔸 Not instant income – you’ll need to do client work, but it's manageable
🔸 Postcard printing & mailing costs must be paid upfront (usually by the client)


💬 What Real Users Like About It:“Finally a local model that’s easy to sell!”

  • “I closed my first client within 3 days of sending the email template.”

  • “No more chasing algorithms – this just works.”


💰 Pricing & Upsells

  • Front-end Offer: Around $17–$27 one-time

  • Upsells May Include:

    • Client-getting automation

    • Advanced EDDM templates

    • High-ticket client strategies

    • Postcard printing discounts

The front-end package is enough to get started, but the upsells can accelerate results if you’re serious.





🏁 Final Verdict:

EDDM Agency Fortune is a rare find.

It gives you a real-world business model with low competition, high trust, and powerful local results. If you want to build a profitable, simple agency without relying on trends or complex funnels—this is a solid, under-the-radar winner.


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